Hippos to Horses Marketing 
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email The Power of Digital Stories to Interlock Customers with Your Small Business The power of digital brand storytelling is the ability to weave your customers into your Business. My fondest childhood memories are sitting on the floor next to … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email Using social media marketing to build and grow your small business There is power in using social media marketing to build and grow your small business . No matter what kind of business you run, the audience you target, a … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email Social media Marketing the relaxed side of the business Social media Marketing not only grows your business but has the added benefit of showing your followers and fans more of your personality. Showing your individuality is important, especially if you … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email Share on whatsapp Social media marketing is an essential element of digital marketing. Social media involves encouraging your tribe to communicate with you as a business entity. Your customers can relate with you on your business website, social media platforms … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email Digital marketing communications Digital Marketing communications refers to the channel of communications or channel to market that can be used as part of your small business digital marketing communications strategy . Sir Tim Berners –Lee, in the late 1980s, … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest How to Differentiate Your Online Business By Crafting a Point of Difference and a Reason to Believe (Even if you are Just Starting off ) A successful Brand positioning statement requires the frame of reference, point of difference and the reason to believe … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email How to Build a Frame of Reference into Your Brand Positioning Statement What is a Frame of reference ? To start with a frame of reference is one of the four elements that comprise of a brand positioning statement … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email What is Brand Positioning and Why is it Important for Your Online Business ? What is Brand Positioning? Why is brand positioning and why is it important for your online business ?Brand positioning is the foundation for building … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email What Are The Fundamentals of Marketing You Need For Your Online Business You have to be intentional about focusing on the customer needs and wants The first principle of marketing goes back to the marketing concept itself (where the customer … Read more
Share on facebook Share on twitter Share on linkedin Share on pinterest Share on email A wise person learns from another’s experience. Experience is treasure personified; It’s a collection of failures, triumphs, disappointments, loyalty rewarded and deception, not by others but of yourself. Self-deception happens every time you commit to doing something, and you failed … Read more