A values-led framework for Entrepreneurial Parents like you and me Building an Online Business that fits our season of life.
Why Parents Who Biz Exists
Parents Who Biz Framework exists for Parents who want to build an Online Business without disconnecting from their family, values, and reality.
As Entrepreneurial Parents, we feel the pull to create something of our own, but if we are really honest, we are met with noise, pressure, and advice that doesn’t reflect our current life season. Much of what’s offered assumes unlimited time, energy, and flexibility. Life is hardly a linear graph; rarely is it.
Parents Who Biz offers a different path. It lays a strong foundation by helping us reconnect with our own reasons for starting an Online Business in the first place.
It provides clarity, structure, and direction — so parents like us can move forward intentionally, even when life feels full, busy, or uncertain.
This isn’t about having it all figured out.
It’s about taking meaningful steps forward.
Who This Is For (and Who It’s Not)
It is for you if:
- You’re a parent exploring or building an online business.
- You want clarity before committing significant time or money.
- You value steady, intentional progress over pressure.
- You want a business that works with your family life.
It may not be for you if:
- You’re looking for quick wins or shortcuts.
- You prefer rigid formulas or one-size-fits-all systems.
- You want high-pressure tactics or constant urgency.
This framework is designed to feel like relief not judgment.
The Parents Who Biz Framework
At the heart of Parents Who Biz is a simple, practical foundation used by every sustainable online business adapted for parents.
1. Create Value
What problem are you solving, or what transformation are you offering?
This stage helps you clarify what you bring, who it’s for, and why it matters — before worrying about platforms or tools.
2. Transfer Value
How will you deliver that value to the people you serve?
This could be through services, digital products, resources, or support chosen intentionally, not reactively.
3. Scale Value
How will you grow once the first two steps are working?
Scaling comes later with structure, boundaries, and systems that respect your life and energy.
This framework is not about speed.
It’s about building something that lasts.
It’s about building something that lasts.
How You Can Start — With Clarity and Structure
You don’t need everything figured out to begin.
What you need is clarity about what matters now — and structure that helps you move forward, even when life feels full.
What you need is clarity about what matters now — and structure that helps you move forward, even when life feels full.
Parents Who Biz supports entrepreneurial parents who want to build an online business in a way that fits their season, values, and family responsibilities.
You can start by:
- Getting clear on the value you want to create
- Understanding which stage of the Parents Who Biz framework you’re in
- Taking one intentional step — even when the path isn’t clear
This isn’t about removing challenge.
It’s about building with intention and direction.
It’s about building with intention and direction.
How to Use the Parents Who Biz Framework
Use this framework to understand how an Online Business is built and to identify where your focus should be at this stage.
The three stages build on one another:
• You must create value before you can transfer it.
• You must transfer value before you can scale it.
At any time, your focus should remain primarily on one stage:
• Clarifying the value you want to create
• Identifying ways to share or deliver that value
• Strengthening what already works to support growth
You should not work on all three stages simultaneously.
Clarity about your current focus enables you to make more intentional and confident decisions as an Entrepreneurial Parent.
A Foundation That Grows With You
Building an online business as a parent is not a straight line.
Seasons, responsibilities, and real life shape the journey.
Parents Who Biz exists to help you navigate that path with clarity — so you can build something meaningful, sustainable, and aligned with the life you’re already living.
You don’t need to rush.
You need a foundation — one that always starts with you.